The Brand

Mateja Dujić is the founder and creative director of MATEYRA, a contemporary fashion brand built around the ideas of structure, reconstruction, and architectural clarity. Through sculptural silhouettes, reconstructed tailoring, and modular garments, her work explores the relationship between clothing, form, and the body.

Before MATEYRA, the brand existed under the name MATEYANEIRA, a collaborative creative project developed together with Neira. As the brand evolved, Neira transitioned into product design, while Mateja continued independently, reshaping the original concept into a new visual and creative direction.

MATEYRA represents this new chapter. The transition reflects a more focused exploration of form, proportion, and transformation, where garments are approached as evolving structures rather than fixed pieces. Architectural references, controlled silhouettes, and modular construction define the identity of the brand, creating clothing that exists between fashion, object, and archive.